3D product visualisations provide brand name companies, advertising agencies and photographers with significant cost saving advantages and unprecedented flexibility when launching a product or presenting complex technologies.

The time and labour consuming construction of dummies, the extensive logistics necessary for actual film and photo shoots, including costly travel and unpredictable weather conditions, render itself obsolete when using CGI.

At the same time product visualisations offer unlimited options and combinations of materials, textures, lighting and backgrounds, including the possibility of combining CGI with real life film footage or photography, opening an extraordinary creative vista.